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Email marketing has an average return rate of $38 for every $1 spent.
Source: Data & Marketing Association, 2015
By strategically combining direct mail and email marketing, you can maximize the strengths and minimize the weaknesses of both channels.
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With totaltrac, the delivery each individual direct mail piece is tracked and automatically synced with deployment of email communications. ​
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Achieving this synchronicity provides a seamless customer experience that delivers the all-important boost in response.
Combination Achieves
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HIGHER
Brand Awareness, ROI, Customer Experience
Increase in Lift vs. Single Channel Campaign
35%
Up To
More When Direct Mail & Email is Combined
25%
Average Consumer Spend is
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